Field Guide10 min read
Resources
The documentation your book runs on
In-depth guides for partners: how migration actually works, how 10DLC registration gets filed to clear vetting the first time, how the two partner models price out, and what the guarantee really covers.
Partner Guides
Real guides, not articles.
Each one is the full process written down: what happens, in what order, what can bite, and a checklist at the end. Dated, maintained, and specific enough to work from.
Interactive5 min read
The GOTV Plan Builder
A real get out the vote plan, sized to your race: every text, mail drop and CTV flight on a dated timeline, with planning ranges. Pick your race size and review the whole GOTV strategy, then have us build yours.
Build your GOTV plan
Field Guide12 min read
Peer-to-Peer Texting, Explained
What P2P texting is, how a program runs step by step, how it differs from broadcast and A2P, what the field charges from its own rate cards, and how to staff the replies.
Read the guide
Field Guide11 min read
What Is Opposition Research?
What it covers, what it never should, how a project runs, how campaigns commission and use it, the published cost tiers, and how AI moved the first step from weeks to hours.
Read the guide
Playbook10 min read
GOTV Week Deliverability
Why final-week texts get filtered, how to diagnose a failing program before switching anything, and the registration, ramping, and hygiene work that has to happen weeks earlier.
Read the guide
Explainer7 min read
Campaign Verify, Explained
The identity check behind political texting: which committees need a token and which never will, what it costs, how long it takes, and the sending tier it unlocks.
Read the guide
Playbook9 min read
The Migration Playbook
Moving a live book without downtime: the audit, what transfers asset by asset, freeze windows around sends, the pilot client, and rollback.
Read the guide
Quick Start13 min read
The 10DLC Quick Start Guide
Registration built to clear vetting the first time: entity types, Campaign Verify, stage-by-stage timelines and costs, what vetting checks, and the rejections that cost real time.
Read the guide
Reference11 min read
The Political 10DLC Filing, Field by Field
The exact selections a political committee makes in every registration field: organization type, subtype, structure, industry, use case, and committee classification, by committee type.
Read the guide
Reference8 min read
Opt-In and Consent for Political Texting
What counts as a compliant opt-in and what never does, the five point-of-collection disclosures, hosted proof for offline sign-ups, and what reviewers read on the website.
Read the guide
Commercial8 min read
Reseller vs Commission
Both partner models walked through in full: how the money flows, the math side by side, which fits which kind of book, and how switching works.
Read the guide
Protection9 min read
The Partner Protection Guarantee
Each of the four commitments in depth, why they are contractual, and the six questions that test any platform's promises, including ours.
Read the guide
From the Blog
All posts →The Strategy Desk.
Vendor comparisons, buyer’s guides, and what actually decides races. Competitor pricing is sourced from published rate cards and dated, so you can check it.
Pricing9 min read
How much does political opposition research cost?
Almost nobody in this business publishes a price. Real published numbers from AI-assisted reports around $1,000 to traditional research books past $37,000, and the conclusion the math forces: whatever the race, start with the AI report.By FullPAC Strategy Desk, Research and analysisField Guide11 min read
Political text message examples: 20 scripts that work
Script patterns for every phase of a campaign: GOTV, fundraising, volunteers, persuasion, events, and reply handling. Every example carries sender identification and opt-out language, plus the four anti-patterns that get programs filtered.By FullPAC Strategy Desk, Research and analysisPlatform Reference
The short versions.
The overview pages, for when you need the pitch rather than the process.
Still have questions?
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