Why this document exists
Every consultant has heard the story, or lived it: a firm brings its clients onto a vendor’s platform, the vendor learns the book, and a cycle later the vendor is pitching those clients directly at a price the firm cannot match. The fear is rational because the incentive is real, and no amount of friendly account management makes it go away.
Our answer is structural rather than reassuring: four commitments, written into the partner agreement, that apply during the engagement and after it, and cover every product in the suite.
The four commitments
Each commitment answers a specific way platforms have historically burned the consultants who built on them.
| Commitment | The failure it prevents |
|---|---|
| No channel conflict | The platform selling to, marketing to, or contracting with your clients |
| Your name on everything | Your clients learning who actually runs the plumbing |
| Your billing, your margin | A published list price undercutting you, or fees eroding the spread |
| Your data leaves when you do | Exit fees and export friction holding your book hostage |
No channel conflict, in writing
The core commitment: we do not market to your clients, sell to them, or contract with them directly. Not during the engagement, not after it. This is a contractual term, not a stated intention.
What it covers, specifically
- No outbound sales or marketing to any account you introduce
- No direct contracting with your clients while you are a partner
- No using your client list to prospect adjacent races or committees
- Inbound contact from your clients is routed back through you
- Written into the partner agreement, not just this page
The part most vendors leave out
The commitment covers what happens to the knowledge of your book, not just direct solicitation. Your client list is not raw material for our pipeline: we do not mine it for lookalike prospects, hand it to a sales team, or treat an introduction as consent to a relationship. The narrow version of non-solicitation, “we will not email your clients”, leaves all of that open, which is why ours is written wider.
Your name on everything
Execution, reporting, creative, and proofs all carry your firm’s brand. Your clients should have no reason to learn we exist, and the operational details are arranged to keep it that way.
- White-label client reporting under your brand, not co-branded
- Creative and proofs delivered with no FullPAC marks anywhere
- Custom sender identity per client account
- Our execution team never contacts your client directly
White-labelling is a protection, not a vanity feature. A client who knows the platform’s name can price-shop the platform; a client who knows your firm’s name renews with your firm. The commitment above closes the front door, and white-labelling removes the side door.
Your billing, your margin
For reseller partners, the margin commitment has three legs. You buy at a wholesale rate card that is confidential to you. You set the client-facing price with no ceiling. And we do not publish a list price that undercuts you or tell your client what you paid.
- Wholesale rate card, confidential to you
- You set the client price, no ceiling and no approval step
- One consolidated invoice, itemized however your bookkeeping needs
- No per-seat or per-sub-account fees quietly eroding the spread
The published starting rates on the pricing page are deliberately starting points: the wholesale card you resell from is a private document. For how the margin works under each model, see Reseller vs Commission.
Your data leaves when you do
If the partnership stops working, you are not held hostage by an export process. Clients, lists, universes, and reporting history come with you, in standard formats, with no exit fees and no data-ransom clause. We also assist porting numbers and registrations out, which is the piece most vendors make quietly painful.
This commitment is what makes the other three enforceable in practice. A guarantee is only as strong as your ability to leave when it is broken: if exit costs you your book, every other clause is negotiable under duress. Free exit is the enforcement mechanism.
Why you can believe it
Our incentive is your growth, not your client list. A partner running twenty races is worth far more to us than any one of those races would be directly. Going around you would trade a compounding relationship for a single contract, and every other partner would notice. The guarantee is not generosity, it is the business model.
We are also nonpartisan by design and work with partners across the political spectrum. That only holds if partners trust that their book stays theirs. See how the partner program works.
How to verify any vendor's promises
This section applies to us and to everyone else you evaluate. A protection that lives on a website is marketing; a protection that lives in a signed agreement is real. Six questions separate the two, and any vendor worth building on answers all six in writing.
- Is the non-solicitation of my clients in the signed agreement, and does it survive termination?
- Does it cover use of my client list for prospecting, or only direct outreach?
- What happens, mechanically, when my client contacts you directly?
- Is there any published price my client can find that undercuts my rate?
- What are the export formats, the export timeline, and the exit fees?
- Who owns the phone numbers and registrations my clients send from, and what does porting out require?
Bring that list to our call and we will answer it against the partner agreement, clause by clause. Bring it to every other vendor too, and watch which questions change the temperature of the room.
Questions partners ask
Is the guarantee actually in the contract, or just on the website?
In the contract. This page summarizes the commitments in plain language, but the binding version is the partner agreement you sign, and we walk it clause by clause on the call before anything is signed.
Does the guarantee survive the end of the partnership?
The non-solicitation of your clients applies during the engagement and after it. The point of the commitment is that introducing a client to the platform never becomes the mechanism by which you lose them.
What if my client contacts FullPAC directly?
Inbound from your client gets routed back through you. We do not quote them, contract them, or work around you because they found our phone number. Your account partner flags the contact to you.
Does the guarantee cover every product, or just texting?
Every product in the suite: texting, voice, data, mail, digital, creative, and Intel. A guarantee with product-line carve-outs would be an invitation to route around it.
What is the remedy if the guarantee is breached?
The agreement carries real remedies, and the practical one is the exit: your clients, lists, and history export freely and immediately, so the cost of holding us accountable is never losing your book. Walk through the remedy clauses on the call.